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José Mollá from The Community: We don’t know what the future holds but we hope you continue to be a part of it

27 de enero de 2016

José Mollá, Founder and Executive Creative Director of The Community, was grateful for Advertising Age’s (Ad Age) recognition, that included the agency in its A-List that acknowledges the best advertising and marketing agencies in the U.S. “Thanks Ad Age for this great honor! We don’t know what the future holds, but we hope you continue to be a part of it” he expressed. Ad Age chose The Community as Multicultural Agency of the Year, because of its understanding of multicultural consumers, cultural fluidity and the ability to move in and out of various cultures that define the current U.S. population The agency has stood out in Ad Age’s ranking since 2012 as “Agency to Watch” and in the years 2013 and 2015 it finished in positions 7 and 8, respectively, in the A-List. The Community´s revenue grew 22% during 2015 thanks to three accounts they won throughout the year (Verizon, BMW and Kroger). The Corona Extra and Modelo Especial campaigns they designed for the Hispanic market are now destined for the general market. The brands admire the quality of their ideas and communication they establish with Hispanic millennials. They are currently hiring more talent from the general market to help support the increasing amount of work they have in that sector.

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